Body Positivity and Inclusivity

Body Positivity and Inclusivity

Posted by Jordanna James on

We’ve always made it our mission to design clothing that is beautiful and feminine for women of all shapes and sizes. Being filled with self-love and acceptance is every woman’s birthright, and we love playing a small part in this. Giving our community the freedom to express themselves and their personal style is very important to us, and we love seeing all the new and exciting ways our ladies style their Saffron Road pieces. 

We always want our community to feel connected, seen and heard and this is a big part of why we include you in our design process from start to finish. We want to hear from you! We love knowing the styles and patterns that make you ooze with self-love and better yet, seeing all the incredible photos in our Committee Facebook Group brings us so much joy. If you’re not currently a committee member and would love to be a part of an incredible community of like-minded women, click HERE to join. 


We understand that styling doesn’t always come naturally and can even be an overwhelming experience for a lot of women. Our private Committee Facebook Group gives you endless amounts of support and encouragement. We do live try-ons and share styling advice for all body shapes and sizes. 


Having a memorable and positive customer experience with us is at the core of everything we do. Most women sit between a size 12 to 20 and for a lot of them, they struggle to find clothing that they truly love and that makes them feel beautiful. We love being that go-to brand for you. 


More and more women are starting to challenge the unrealistic female body standards that fashion has set for far too long - so it’s fantastic to see that body positivity in fashion has propelled forward and that women of all shapes and sizes now have a voice. 


All bodies are beautiful and this is and always has been the message we base our values and ethos around. 

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